Pharmacy and Cosmetics Displays - Specially Selected Range
Attractive pharmacy displays and cosmetic product displays are essential in order to boost sales in the health and beauty sector.
From pharmacy signage to cosmetics counters, there’s a wide variety of foundational point of sale (POS) displays for health and beauty retail. Use these display stands and fixtures to attract customers, showcase best-selling products, and promote your goods and services effectively.
Effective pharmacy display stands and cosmetic shelving not only capture attention but also help create a clean, organised shopping environment where customers can browse with ease. Clear product presentations and signs will highlight promotions as well as health and beauty information, support impulse purchases, and encourage brand loyalty.
Acrylic Displays
Acrylic displays offer a sleek, modern way to showcase pharmacy and cosmetic products while keeping them secure and highly visible. Their transparent design ensures that the focus stays on the products themselves, whether highlighting premium skincare ranges, new launches, or daily essentials. Durable and easy to clean, acrylic units are a practical choice for busy retail environments where both hygiene and presentation matter.
Shelf Signs & Fixings
Clear shelf signage helps customers quickly identify products, promotions, and essential information. In pharmacies and cosmetics shops, shelf signs and fixings are invaluable for drawing attention to special offers, guiding shoppers to the right categories, and improving overall navigation. By making displays more informative and accessible, they encourage confident purchasing decisions and enhance the customer shopping experience.
Plinths, Pedestals and Stands
Plinths, pedestals, and stands are ideal for spotlighting hero products or seasonal collections in a pharmacy or cosmetics retail space. By elevating items above standard shelving, these displays create visual impact and direct customer attention where it matters most. Whether used for premium fragrances, feature skincare ranges, or new arrivals, they add a touch of theatre to the shop floor, turning ordinary products into focal points.
Countertop Sign Holders
Countertop sign holders are a simple yet effective way to communicate key messages right at the point of purchase. Perfect for highlighting promotions, loyalty schemes, or essential product information, they capture attention where customers are most likely to make impulse buys. Compact and versatile, they can be repositioned easily, making them a flexible solution for ever-changing pharmacy and cosmetic retail displays.
Overhead and Wall Signs
Our overhead and wall signs for pharmacies and cosmetics retail help guide customers clearly and efficiently through your store. Perfect for directing shoppers to tills, collection points, consultation areas, or featured product sections, these signs enhance the shopping experience while keeping your displays professional and visually appealing.
Leaflet Displays
Leaflet displays provide an organised way to present product guides, health information, and promotional literature in a pharmacy or cosmetics shop. By keeping brochures tidy and accessible, they encourage customers to engage with additional information that can support their purchasing decisions. From beauty care advice to healthcare guidance, leaflet holders help build trust and provide a professional finishing touch.
Essential Point Of Sale Displays For Health And Beauty Shops
How can I improve my cosmetic sales?
More than 66% of the buying decisions for cosmetics are made at the point of sale [1]. Use your signs and displays to influence customer decisions.
Increase impulse buys by cramming small, lower-cost cosmetic items such as lip balm and makeup wipes, into countertop dump bins, such as our acrylic display spheres and cubes. Placing these around checkouts and other areas that customers regularly pass by or wait is a great way to increase basket value.
Use tiered acrylic displays around your till. Tiered displays can hold impulse-buy items, or accentuate premium product displays behind your counter.
How do I highlight high-value products in my cosmetics counter display?
One way to shine a light on high-value cosmetics items is to use display cases, glorifiers and plinths. Display cases enclose your products safely within a clear acrylic case. These add a "look but don't touch!" effect - a perfect way to display perfumes and expensive beauty products. Glorifiers have a similar effect, without the enclosure, making products more accessible.
You could also add shelf lighting to illuminate your products. It was found that over 60% of cosmetics fixtures were lit in Boots and Superdrug, which may contribute to their success [2].
   How should I communicate information in pharmacies?
Leaflet displays are a vital addition to healthcare settings. Customers will be looking for more information about conditions and product ranges. Make this easy to access using leaflet displays on countertops, walls and shelf edges.
What are the most important types of pharmacy signage and beauty shop signs?
For everyday, over-the-counter items in pharmacies and cosmetics stores, shelf signs are ideal for display prices and promotions. 72% of surveyed make-up shoppers cited price promotions on the shelf edge as having the biggest impact on their purchasing decisions, while 40% said that signs and images around the store had the biggest influence [3].
Highlight special offers and attract customers with shelf wobblers and talkers. Display branding and pricing with your shelf edge strips, aka data strips. Clips strips can maximise space and boost cross-selling across product ranges, while illuminated shelf strips highlight higher-priced items such as perfumes and make up.
Clear pharmacy signage and beauty shop signs are key to supplying extra product details and promotional information on your countertops. Countertop sign holders are available in a wide variety of styles, from stylish metal-based frames to simple clear acrylic. Get one to suit your shop design or product range.
References
1. Upadhyay and Jauhari, ‘VISUAL MERCHANDISING: An Integrative Review’, Indian Journal of Applied Research, Issue 4, Vol. 7 (2017), page 359.
2. Health and Beauty Storedits, POPAI, In-Store Insights 52, December 2022.
3. SHOPPER INVESTIGATION X STOREDITS: MAKE-UP, POPAI, May 2020.
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