Free Standing Display Unit

What is an FSDU?

FSDU stands for Free Standing Display Unit, and typically refers to a branded free standing display unit used in retail environments. These POS displays are used to display your products as part of marketing campaigns and can often be seen at the end of aisles and around storefronts.

Where should I place a Premium Free Standing Display Unit?

Strategically place FSDUs within the customer journey, such as near till points or at the ends of aisles, for an essential merchandising solution for any business. This standalone shelf display is highly popular in retail stores, as the shelves are perfectly angled for optimum viewing, as well as being available with bespoke branding. Using a branded FSDU as a display solution can increase brand awareness and encourage shoppers to buy your products.

What products can be displayed in the FSDU?

This easy-to-assemble free standing unit is perfect for a range of products from groceries to cosmetics, thanks to its 10mm foam board construction. It can hold substantial weight in comparison to cheaper cardboard solutions. The retail display unit with six shelves features inbuilt ticket strips for each shelf. The floor standing display units with five shelves has a header space for added height.

What is the branded feature?

We can offer a simple plain black unit, or the option to brand your FSDU with the artwork of your choice. Branding allows you to have the complete display stand printed with your chosen design. By using eye catching, standout graphics you can create brand awareness and trigger consumer purchases. The header adds height to attract customers to your display unit and ensures your point of sale display stands out.

The only sections of the FSDUs which are not printed are the underneath of the shelves and the back of the shelf front panels, as these are not easily visible to your customers.