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HARNESSING THE POWER OF POP

Comment from Debra Jamieson, Sales and Marketing Director of UK POS.

THE DO'S AND DON'TS OF VISUAL MERCHANDISING BY UK POINT OF SALE GROUP LIMITED

Do…

1. Go bespoke. Make your jewellery really stand out by turning your vision of a display item into a reality, especially for those extra special items which deserve a bit more investment to gain investment.

GET MORE 'BANG' FOR YOU BUCK OVER HALLOWEEN AND BONFIRE NIGHT

UK POS increases product range in time for the run up to Halloween and Bonfire night - perfect for high impact promotion without the scary price tag.

UK POS WANTS CREATIVITY AT THE FOREFRONT OF EASTER PROMOTIONS

UK POS Group Limited is encouraging retailers and their marketing departments to start looking at alternative methods of promotion to boost much-needed sales over the Easter period. The UK manufacturer of PoS materials believes ideas such as Easter recipe cards in counter-top leaflet dispensers or Easter baskets and hampers on display supports are the type of promotions to turn browsers into spenders this year.

PUTTING A SPRING BACK INTO STORE SALES THROUGH POS

As marketing budgets get slashed and businesses fight for a piece of the rapidly reducing pie, retailers are looking towards traditional marketing methods to promote special occasions like Easter. Ultimately it's a time for offers and deals which need to be effectively promoted. But in difficult times, promotional materials also need to come in at a credit crunching cost. UK POS items tick both boxes.

UK POS TICKS ALL THE BOXES FOR A TESTING 2009

PoS manufacturer of 'off the shelf' products offers cost effective, quality PoS items with next day delivery

VALENTINE'S DAY RE-IGNITES UK POS' LOVE FOR ONE-OFF PROMOTIONS

Leading PoS materials manufacturer, UK Point Of Sale Group, is demonstrating its love for one-off promotions by offering a 24 hour, order to delivery service to its customers. The service comes just in time for the start to the promotions season including the Valentine's Day rush and the special event packed months of March and April.

UK POS' LATEST ARRIVALS PERFECT FOR GIFT DISPLAYS

Understanding the true marketing potential of Mother's Day, Easter and Father's Day, UK Point Of Sale Group (UK POS) has launched a range of display items, perfect for merchandising gifts and cards. The new range includes stackable display cubes, tub dispensers and dispensing trays which make attractive display units and can also encourage that last minute impulse buy.

FIVE WAYS TO …
… MAXIMISE POS OPPORTUNITIES

As with any marketing activity, having a good strategy is key. UK Point Of Sale Group's Sales and Marketing Director, Debra Jamieson gives her top five tips on how to maximize point of sale (POS) opportunities to encourage impulse buying, cross-selling and overall store promotion.

PAVED FOR SUCCESS. UK POS LAUNCHES NEW A1 PAVEMENT SIGN

As the clocks go forward and the days get longer, it's the perfect time to look ahead to the summer months. But sadly, warm and sunny days are never guaranteed so the UK Point Of Sale Group (UK POS) has launched a new product which suits the nation's unpredictable weather.

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