Department store chain John Lewis followed its strong Christmas showing with another impressive performance last week, new figures have revealed.
According to the retailer’s latest update, sales during the seven days ending on January 14 were up 14.4 per cent on the same week in 2011. Demand for electricals and home technology goods was particularly strong, with sales 31.3 per cent higher year-on-year.
“We hope to continue this sales momentum for the last two weeks of the financial year,” said Sarah Morris, head of merchandising operations at John Lewis. “The main opportunity is to surprise and delight customers with strong launches of our new season product in fashion and home, as we gear up for an earlier launch of the Home catalogue.”
John Lewis also enjoyed significant growth in online sales, registering an increase of 50.4 per cent. The firm’s Poole store, meanwhile, was the strongest performer of all its bricks-and-mortar outlets, with sales up 11 per cent from the same time last year.
Earlier this week, the company took seventh place in a YouGov poll of British consumers’ best-loved brands.
